DISNEY+ TO EXPAND AD-SUPPORTED PLAN ACROSS MORE COUNTRIES IN EUROPE THIS OCTOBER

LONDON, U.K. (22 August, 2024) – Following the successful launch of the ad-supported plan last year in Denmark, France, Germany, Italy, Norway, Spain, Sweden, Switzerland, and the United Kingdom, Disney+ will expand its offerings to Finland, the Netherlands and Portugal this October. This expansion will provide consumers with a wider range of subscription choices and greater flexibility to enjoy world-class entertainment, including exclusive original series, blockbuster movies, and binge-worthy shows, all with a plan that suits their needs.

Starting October 17, consumers in Finland, Portugal, and the Netherlands can choose from the following features in the 'Standard with Ads' plan, alongside the 'Standard' and 'Premium' plans.

	Standard with Ads	Standard	Premium
Watch brand new Originals, latest blockbuster movies and binge-worthy series
Ads	Ad-supported streaming	Ad-free movies and series	Ad-free movies and series
Subscriptions	Monthly: 5.99 EUR	Monthly: 9.99 EUR Annually: 99.90 EUR	Monthly: 13.99 EUR Annually: 139.90 EUR
Video Quality	Up to 1080p Full HD video	Up to 1080p Full HD video	Up to 4k UHD & HDR video
Concurrent Streams	2 concurrent streams	2 concurrent streams	4 concurrent streams
Downloads	X	Downloads on up to 10 devices	Downloads on up to 10 devices
Audio	Up to 5.1 audio	Up to 5.1 audio	Up to Dolby Atmos audio

Deborah Armstrong, SVP & GM Media Networks and Advertising EMEA said: “The strong momentum of our ad-supported plan, following its launch last year, underscores the importance of providing consumers with choice, flexibility, and value. As we expand into additional markets, Disney+ continues to offer advertisers a prime opportunity to engage with our premium-streaming platform, featuring our beloved brands and an exceptional line-up of movies and TV series.

We have enhanced our capabilities and are experiencing positive responses to date, including establishing a diverse range of partnerships with L’Oréal Paris, which is sponsoring Series 5 of “The Kardashians”; Uber One, which is collaborating with FX on “The Bear” in the UK; and Chloé fragrances, which is supporting the French original “Becoming Karl Lagerfeld” across five countries.”

Disney+ offers something for everyone to watch, adding new TV series, blockbuster movies, and exclusive Originals throughout the year under its six brands: Disney, Pixar, Marvel, Star Wars, National Geographic and general entertainment brand Star. With a library of entertainment spanning everything from documentaries to critically acclaimed drama, and comedy to classic animation. Coming soon are the highly anticipated TV series ABC’s “Doctor Odyssey” from Ryan Murphy, FX's “The Old Man,” “Road Diary: Bruce Springsteen and the E Street Band,” and Lucasfilm’s next Star Wars series “Star Wars: Skeleton Crew.”

END

Notes to Editor

Disney+ EMEA Press Contacts: Kate Davis | Kate.Davis@disney.com and Victoria Etaghene | Victoria.Etaghene@disney.com

● See below pricing of Disney+ ad supported and ad-free subscription Plans in 12 countries in Europe that will apply to new customers starting from October 17.

● Existing customers will remain in their current subscription, which will be renamed Disney+ Premium and will have the option to switch to Standard Plan or Standard Plan with ads.

● Existing customers who choose not to switch will be billed the new price starting from their next billing cycle on or after November 21.

• See below for the pricing for Disney+ across the rest of EMEA. These changes will apply to new customers from October 17 and will be reflected in the billing for existing customers on or after November 21.
• ^ Note: Changes will apply in these countries to new customers from 6th November, and existing customers in their billing on or after 11th December.

Pricing on partner device platforms may vary based on platform limitations for country-specific pricing and/or currencies in the region.

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About Disney+

Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, and National Geographic, along with The Simpsons and much more. In select international markets, it also includes the general entertainment content brand, Star. The flagship direct-to-consumer streaming service from Disney, Disney+ offers an ever-growing collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. With unprecedented access to Disney’s long history of incredible film and television entertainment, Disney+ is also the exclusive streaming home for the newest releases from The Walt Disney Studios. For more, visit disneyplus.com, or find the Disney+ app on most mobile and connected TV devices.